Sunday

Research : Initial Audience Research



Christi Grimm is a 17 year old girl and is a typical fan of Christina Grimmie. She's outgoing, loves fashion and video games. She lives in Manchester and spends weekends with her friend playing games and watching their favourite YouTubers, spending her money on the latest games and her Spotify subscription.

Christi likes music she can relate to, it's her emotional escape and how she deals in bad situations. She likes rock, pop and indie and enjoys finding new artists on YouTube - which is where she found Christina Grimmie. She also enjoys other similar YouTubers who do covers and albums - like Christina Grimmie - for example Sam Tsui, Alex G, Peter Hollens and Lindsey Sterling. She likes music she can lose herself in.

Christi is a typical fan of Christina Grimmie, as she - like many others - can relate to the music she writes and her album 'With Love' helped get her though a break-up due to all of the songs that are on the tracklist that she can relate too and all the others which are just catchy, fun and good to sing to.

I chose to do a pen portrait with an audience like this is because Christina Grimmie's music was seen internationally and that's how she got famous and got a record deal, for her career it went up from there; though she still manages to do gaming videos as she is a gamer girl and celebrates the fact.
This pen portrait is what many of her fans can relate to, but there are as many male fans too, because everyone can relate to some of her song because most people have gone through what she sings about it. However, the way she sings about it is what makes her different, she doesn't sing about a break-up like its sad, she celebrates her new freedom and tells her fans that they could do better and deserve better. And that is why a lot of her fan will be  late teens -early 20's (16-25 years old) as they can relate to this and need the self-confidence boost.